For stylists running online sessions

Virtual Color Analysis: How to Run Sessions from Photos

Analyze clients anywhere, without guessing from a filtered selfie.

Online sessions let you work with clients far beyond your city, but a bad photo leads to the wrong season. With a simple photo routine and a structured method, you can run a reliable analysis over video and send the report the same day.

  • Sci\ART-certified method
  • No AI guessing
  • Your branding on Pro
  • Reports for women & men
  • First report free
Make my first report free See pricing
A stylist on a video call holds a fan of color swatches up to her laptop camera

Why online sessions work

Clients anywhere

Take bookings from other cities and countries without travel.

Lower cost to run

No studio time or travel, so you can offer an accessible entry-level price.

A consistent result

The Hathaura Method scores the same way online as in person, and you confirm every result.

How it works

From their photo to your result

Upload the client’s daylight photo, sample hair, skin and eye colors from it, and rate each on hue, value and chroma. You always make the final call. See all 12 seasons and their palettes →

  1. Hathaura analysis screen: rating a client’s hair on warmth, chroma and depth, with skin and eye sections below
    1

    You analyze with the Hathaura Method

    Rate your client’s hair, skin and eyes on hue, value and chroma. Hathaura combines your ratings with color values measured from their photo and scores their season the same way every time. No AI guessing, and the final call is always yours.

  2. Hathaura color picker: choosing a client’s signature color, accent colors and best neutrals from their Light Summer palette
    2

    You pick their best colors

    Choose their signature color, accents and best neutrals from their season’s palette.

  3. Hathaura Send Results window: email the client a link to their color analysis results
    3

    You send it, your way

    Email your client a link to their results or download the 20+ page PDF, with your logo on the Pro plan.

The photo routine that makes it reliable

Send clients simple instructions before the call. The photo matters more than anything else, and these few rules fix most problems.

  • Natural daylight. Face a window, never overhead or warm indoor lighting
  • No filters or beauty modes. Turn off portrait and beauty settings
  • Bare face, hair back. Minimal makeup and hair pulled away from the face
  • Plain background. A white or neutral wall, wearing a white or grey top
A woman faces a bright window holding up her phone to take a daylight photo, hair pulled back, white top
Daylight, no filters, no makeup: the photo routine for online sessions.

Online services you can offer

How stylists price online sessions. Example packages only: set prices for your market.

Example

Photo analysis

$95–175

Analysis from photos with the client’s 20+ page report by email

Example

Live video session

$150–250

A video call to walk through their colors, plus the report

Example

Virtual shopping

$250–500

Video analysis and a curated online cart in their colors

Find the plan that fits →

Grow an online client base

Online clients are easy to serve again, wherever they live.

  • Virtual shopping lists each season
  • Follow-up calls before big events
  • Gift sessions clients can buy for friends
  • Group video workshops

Your brand on every reportPro plan

Email a report with your brand on it

Send clients a link to their results or a branded PDF, the same day.

  • Your logo on the cover, in color or black and white
  • Your name and title with a personal “Prepared by” signature
  • Your brand colors on the lines and accent bar of every page
  • For women and men with wording tailored to each client

From $49/month · first client report free · 30% off your first month

Make my first report free Compare plans
Hathaura branding settings: your name, title and a choice of three signature styles for “Prepared by”
Live preview of a branded report cover and closing page with the stylist’s logo and signature

Frequently Asked Questions

Is a virtual color analysis accurate?

It can be, if the photo follows a simple routine: natural daylight facing a window, no filters, minimal makeup and hair pulled back. You confirm the result yourself and can override the season.

What photos should clients send?

A front-facing photo in natural window light, against a plain wall, wearing a white or grey top, with beauty modes and filters turned off.

How do I deliver results online?

Email the client a link to their results or download the 20+ page PDF and send it, usually the same day as the session.

Can I combine virtual sessions with shopping?

Yes. Many stylists follow an online analysis with a curated online cart of pieces in the client’s colors.

Related guides

See all guides →